9. Spend some time looking at your competitor's websites and other websites.

It is important that you get an idea of what you like and don't like. A designer will know what works and functions, but it is important you like your website and are proud of it. Design styles is also about taste. Your designer will advice you on what works in term of getting your message across, but the rest should be part of your creative process. You should be excited about your website.