6. Do you have any other PR material that you have already written?

What are your products or services? This is important information when the designer starts to put together the site. With little or no content to work with, a lot of guessing has to take place. You can create the skeleton, but eventually you will need the flesh and the sooner you put that together the better. Some designers will help you work on the process of putting together the content. But some of it you really have to put together yourself.